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Short-Term Impact of M&A on Shareholders' Returns: A Study of Corporate Acquirer Firms in India

Anshu Aggarwal, P.K. Jain, Sushil

Volume 35, Issue 1 (April 2014 to September 2014)

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Productivity of the Nigerian Tax System: 1980-2010

J.O. Anyaduba

Volume 34, Issue 2 (October 2013 to March 2014)

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Relationship between Brand Experience and Brand Loyalty, Mediators – Satisfaction and Brand Trust: A Conceptual Framework

Ruchika Ramakrishnan

Volume 42, Issue 2 (July 2021 to December 2021)

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The term “experiential view” encompassing fantasies, feelings and fun associated with the consumption of goods and services was visibly introduced in marketing literature by Holbrook and Hirschman (1982). Since then, the concept has evolved from “consumption experience” to “customer experience” and recently to “brand experience”. This study has made an attempt to understand its relationship with brand loyalty. The importance of brand loyalty in ensuring a brand’s survival and growth is universally accepted. The other two variables- satisfaction and brand trust- have been included as the mediating variables in this study. A mediating variable is a variable that plays a causal intermediary role between an independent variable and a dependent variable. This paper covers the literature review and operationalisation of these four variables.

MACROECONOMIC POLICIES AND STOCK MARKET PERFORMANCE IN NIGERIA

Ndubuisi Jamani and Kennedy Prince Modugu

Volume 38, Issue 1 (April 2017 to September 2017)

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This study investigates the impact of fiscal and monetary policies on stock market performance in Nigeria using the Structural Vector Autoregressive (VAR) techniques. Using Yearly data covering the period 1981-2013, the VAR procedure was employed to empirically show the impact of fiscal and monetary policies on stock market performance. Results from the empirical analysis show that monetary policy has the capacity to influence stock market performance in Nigeria. Also, monetary policy shocks are not unstable in their effects on stock market. The results also show that fiscal policy impacts on stock market performance. In comparative terms, monetary policy appears to have a stronger effect on stock market performance than fiscal policy. However, there appears not to be any unsystematic response of stock market performance to shocks in both policies. It is therefore recommended that attention should be given to stock market reaction to monetary and fiscal policy moves. Consequently, the policy direction in this regard should be such that is able to stimulate the performance of the stock market.

Germanys' Social Market Economy: Theory and Practice

Konrad Seitz

Volume 2, Issue 3 (September 1969 to December 1969)

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Behavioural Aspects of MIS : Some Dysfunctional Elements

P. K. Ghosh

Volume 14, Issue 1 (July 1993 to December 1993)

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Impact of M&A on Profitability and Cost Efficiency: Evidences from Corporate Acquirer Firms in India

Anshu Agrawal, P.K. Jain, Sushil

Volume 36, Issue 1 (April 2015 to September 2015)

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Capital budgeting Decision: A Case for Investigating Investment Behaviour of Business Firms in India

L.D. Joshi

Volume 2, Issue 1 (January 1969 to April 1969)

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Determinants of Leverage Decision of Indian Firms: An Empirical study

Asha Rani, Narain, Swati Dhawan

Volume 37, Issue 1 (April 2016 to September 2016)

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Industrial Growth - A Dynamic Approach

Charat Ram

Volume 4, Issue 1 and 2 (January 1971 to August 1971)

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